Logo Design
Overview:
• In 2024, I was tasked with designing a series of diversity logos for Entertainment Partners, to be used globally.
Project Scope:
• The Village is the second logo in the diversity series.
• The project began with an initial meeting with The Village board to gather insights, goals, and vision for the design.
Design Process:
• Developed three distinct logo concepts based on feedback from The Village board.
• Incorporated visual elements that captured the committee’s core mission and values.
• Ensured the logos aligned with both The Village’s goals and Entertainment Partners’ broader identity.
• Presented each concept to the board, explaining how design elements reflected their ideas and message.
• Collaborated with the team to select the final logo that best represented The Village’s mission.
Logo Options
Logo Selection and Style Guide Development
Following the presentation of the logo concepts to the board members, one design was chosen to represent The Village. After the selection, I created a comprehensive style guide to ensure consistent and effective use of the logo across all platforms and materials.
Deliverables:
• Black-and-white logo variations
• Full-color logo variations
• Detailed guidelines for usage in campaigns and communications
This process established a cohesive and professional visual identity for The Village, aligning with their mission and effectively supporting their initiatives.
